Foundry creative studio

The Challenge

Foundry is a small creative studio doing brand and packaging work for food and beverage brands. Their previous site was a wall of work-thumbnails with no narrative. They wanted something that read more like a magazine and less like a portfolio.

The Solution

We built each case study as a long-form article with a clear before/after structure and a narrative arc per project. The index page presents only six projects at a time, with a “see more” reveal — encouraging readers to actually finish one before bouncing.

What we shipped

• Custom Astro theme with MDX case studies
• A new typography system (display + body + mono accents)
• Image-heavy article templates with full-bleed support
• A simple admin (Tina CMS) for the team to update without us

The cream-on-cream palette was a deliberate move away from the “agency black” default. It made the work breathe.